w EDINBURGH

THE BRIEF

Working with our ongoing client Jestico + Whiles, we were brought on board to create more than 50 visuals for W Edinburgh, the latest luxury destination from Marriott’s W Hotels brand.

Reflecting the striking design of Edinburgh’s new Ribbon Building, our task was to bring the hotel to life with exquisitely detailed visualisations of the hotel’s 360 roof terrace and interiors. Our brief included the creation of atmospheric images of the lounge, lobby, suites, cocktail bar and spa.

DESIGN ROOTED IN LOCATION

The design of each W hotel is inspired by its geographical location and W Edinburgh is no exception. Drawing on Edinburgh’s origins as a city built upon volcanic rock, the hotel exterior features a bronze ribbon which wraps itself around the building.

Inside the hotel, we brought the ‘earthy’ aesthetic of dark wood, copper and stone to life via still, moving and interactive imagery.

Working like an extension of Jestico + Whiles design team, we were involved throughout the process from the concept stages all the way through to the finished marketing images.

EXPERIENCE THE HEIGHT OF LUXURY

Explore the ultra-luxury ‘Extreme Wow Suite’ via our interactive visualisation.

Click on the menu buttons along the bottom for more viewing options.