BAYSIDE

F10 Studios worked closely with Roffey Homes through the life cycle of the project, providing high quality visual content to support the planning and marketing stages of this residential scheme.

 

 

 

 

 

Working in Partnership 

Bayside is an iconic coastal development set on the West Sussex coastline designed by Allies & Morrison.  The development consists of 141 residential units, a new seafront square and a commercial space.

Initially, F10 Studios collaborated with Roffey Homes through a technical and complex process, producing eight verified photomontages (AVRs) of the scheme to give the local authority the confidence to grant planning permission for the development.

Capturing Imagination

F10 Studios were then given the opportunity to develop all the marketing collateral for the development, including an animation, interior and exterior CGI shots as well as 360 virtual tours.

By capturing people’s imagination, the marketing campaign targeted purchasers wanting to buy into the luxury seafront living lifestyle.

 

 

We created an immersive 360 virtual tour to allow prospective buyers to explore the luxury rooms and seafront views without the need of a marketing showroom.

We’re delighted with the response to the launch, with 70% of properties being sold off-plan more than 12 months out from completion of the project. Bayside Apartments has really captured the imagination of buyers, with people loving the unique opportunity to live in a modern and stylish home in a prime location.

 

Ben Cheal Managing Director Roffey Homes

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